RED BULL
RED BULL
CHICAGO
Samuel Hudock
Art director, creative thinker, and designer
SAMUEL
SAMUEL
PRSA
Awards shows can be a drag. How can we keep people engaged and entertained? Rock N' Roll, of course.
2021 WORK: EVENT PRINT PRESENTATION ANIMATION
Brochure
An event brochure is more than just a schedule or informative pamphlet. It also serves as an artifact of the event itself. We wanted our brochure to exemplify the new direction we were taking and remind attendees of all the good times future events could bring.
Posters
No rock-themed event would be complete without posters. And we made a ton—from ones for wayfinding to just straight up silly ones.
PRESENTATION
Award shows can often drag on. After the first few winners are named off, it begins to sound like a roll call. We wanted to keep people engaged and excited. That's why we created special animated category leads for every single category. Using popular rock songs (with a twist), we were able to surprise, but more importantly, engage our audience.