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LifeStraw

What would you do if you could live off the grid? Where would you go if time wasn't an issue? With the power of instant water purification in a handheld straw, discovering the outdoors has just begun.

2017 SPEC WORK: PRINT DIGITAL SOCIAL OUTDOOR
PRINT
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DIGTAL
LifeStraw
Challenge App

Lifestraw's Challenge App will offer users the opportunity to collect points and rewards simply by going out for a walk. Using UGC and geotags, challenge markers and water spots will offer even greater point values to those committed to beating their friends.

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OUTDOOR
Blazing
New Trails
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Working with a number of national parks, LifeStraw will invest in creating new exciting new trails and adventures in the parks.

The trails will target strollers, amateurs, and experts alike, and will full be featured in the challenge app.

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COPY & ART  Samuel Hudock

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